Sanem, a young girl with aspirations of becoming a writer, is forced by her parents to choose between an arranged marriage and finding a proper job. Rushing into a new job at an advertising company, she soon falls for her boss, Can.

A rich touch actor, Tolga (previously a romance star) meets a modest, poor girl, Aysa (a mall clerk) and through hijinks, coincidence, and no choice but to accept it, they embark on a journey of a lifetime as Prince & Pauper.

Out of pure coincidence, Onur and Lale meet at the same place due to a blind date that is arranged by their mothers.And during the next morning they find themselves in the same bed

The story of mother Bahar, who carries the weight and love of two children in their hearts with enthusiasm in their hearts. Bahar, abandoned by her mother when she was eight years old, later lost her grandma and her father. When she thinks she is all alone, she meets Sarp, whom she delicately loves.

The story of the advertising agency employees and their confused president trying to cope with the capricious customers, troubled celebrities and the crises they face every day.

Dicle finds herself in an agency when she comes to Istanbul dreaming of becoming a filmmaker. There’s only place for stars, ego wars, greed, fame, money, hope and disappointment here. As Dicle struggles to exist in this glamorous world without losing her way... Her broken family ties start to bleed again. Her father who abandoned them before she was born is now one of the sharks of the industry and they are working in the same agency. And the magical lights of cinema start to shed light on Dicle’s first love.

Berna and Belgin are two 40-year-old women who oppose the rules imposed by society and men. These women, who live different lives from different environments but have to struggle with similar problems, are in search of freedom and identity.

Two ex-lovers Ezgi and Memet decide to take 10 thousand steps by walking together every day. Different things happen to them every day. But they still keep taking steps every day.