Taking place in the vegetable and fruit market, the conflicts within are shown through the story of Sabah, who began her life as a small saleswoman who suffered from poverty and hunger, but she fought through injustice and deprivation until she became one of the top market merchants.

Based on the novel by Naguib Mahfouz (The Harafish), the series presents the biography of the popular hero Ashour Al-Naji and his family, as he represents a symbol of principles, values, justice, mercy and fairness to the simple.